What Matters to You?

duck dynasty

I’m convinced that success and happiness are based primarily on one behavior: Doing what matters and not what doesn’t. What matters? That’s entirely up to you. Identify it, focus on it and don’t stray too much. It’s not a one-time thing, mind you. What matters to us changes over time. What[…] Read On

What Makes You Click?

clickable

The most important question in business used to be “What price will make customers buy?” But pricing decisions are quickly becoming a dynamic function of big data analytics that takes place way up in the cloud. Today, the big question in business is “What headline will make people click?” When I[…] Read On