Blog Archives

Why ‘Content Is King’ Is a Myth

He wasn’t the first to say “Content is King,” but in a remarkably prophetic piece written in 1996, Bill Gates accurately foresaw the online content boom years before Google, WordPress, Facebook and YouTube even existed. And more than a decade before the smartphone revolution began. Gates’ essay may also have[…] Read On

Millennials and the Myth of the ‘Experience Economy’

If you haven’t heard that millennials value experiences over things, you haven’t been paying attention. That popular meme has appeared everywhere, including the Wall Street Journal, CNBC, and just about every other business news publication. It’s also supposedly behind the demise of Aeropostale, Macy’s and other retail outlets. The only[…] Read On